Havas Creative Adriatic
Havas is a full-service creative agency built on a powerful global network. Using creative and cultural insights, our goal is to make a meaningful difference to the brands, businesses and lives of the people we work with.
The arrival of W Residences in Belgrade sparked a lot of excitement in the city. To attract the most sophisticated and demanding buyers, we organized a luxury and prestige-filled event that embodied everything the W Residences were known for around the world: exclusivity, innovation, and high culture.
Working with one of the most loved brands in Serbia and the world brought us many sweet experiences. We’ve achieved that many of the Mondelez brands such as Milka and Oreo deepen their brand love and communication with the consumers, as well as activate them in new and innovative ways over the years.
Serbs are known as a beer-drinking nation, with everyone cheering for their own favorite beer brand, the same way they cheer for their favorite football team. Because of that, Havas created the anthem that inspired and evoke patriotic spirit with the upcoming 2018 FIFA World Cup. Even though it didn’t reached the MTV Top 10 list, Lav’s song was sung in many bars and homes across the country.
