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Havas Village Adriatic

    We are Havas Adriatic

    The Havas Village is a truly unique proposition – creative, media and health all under one roof. Our philosophy is to work together seamlessly, building teams around our clients’ needs not our own.

    We operate with one vision, one shared way of working, and under one P&L.

    Our Havas mission: To make a meaningful difference to the brands, the businesses and the lives of the people we work with.

    Our People

    We are a home for collaborators. At a time when the industry has fragmented across specialities and disciplines, we're proud to be truly integrated - physically and philosophically.

    This way, we work faster, smarter and happily.

    Leadership

    Alex Milicevic

    Alex Milicevic

    CEO

    Nikola Jovanović

    Nikola Jovanović

    Managing Director

    Jelena Markovic

    Jelena Markovic

    Strategy Lead

    Lucija Stefanovic

    Lucija Stefanovic

    Art Director

    Meaningful Brands

    Our proprietary research study Meaningful Brands (that spans 395,000 people worldwide, 30 markets, 21 industries and 2,000 brands each year) discovered that:

    75%

    of brands could disappear and no one would care

    47%

    of brands are seen as trustworthy

    61%

    of people support brands who focus on purpose over profit

    It's these key findings that have led to the creation of our Meaningful Brands strategic framework. A unique approach that has allowed us to understand that a brand’s value - how meaningful it is to its consumers - is defined by a combination of 'functional', 'personal' and 'collective' benefits.

    Used across strategy and planning teams in all our agencies around the world, Meaningful Brands acts as the glue in our integrated process and provides a common approach to strategic thinking to ensure we deliver meaningful business growth for our clients.

    Learn more